OVERVIEW

BBA stands for Bachelor of Business Administration which is an AICTE approved 4-year undergraduate program under the MAKAUT curriculum. It is designed to provide students with a strong foundation in business principles and management practices. BBA programs typically cover a wide range of subjects including accounting, finance, marketing, management, economics, and organizational behavior.

A 4 years full time professional undergraduate course, approved by the All-India Council for Technical Education (AICTE), under the aegis of Maulana Abul Kalam Azad University of Technology (MAKAUT).

Passed/ appeared/ due-to-appear in 2025 at Higher Secondary Examination in the General or Vocational Stream under the West Bengal Council of Higher Secondary Education or its equivalent examination from a recognised Board. 

• Have broad understanding of the various concepts of business management and various aspects of global business environment.
• Effectively communicate various business issues, management concepts, plans and decisions as a part of his role as a manager. They should be able to speak, read, write; listen in person and being able to comprehend and give; receive clear instructions for connecting people, ideas, books, media and technology.
• Have the ability to work and collaborate as a team leader, member and contribute to attain team goals. They should engage in continuous learning process to be competent enough in the operations of the modern technology.
• Accomplish problem solving skills, analytical skills and decision-making skills provide feasible solutions to the area specific issues such as finance, marketing and human resource, operations management.

The BBA program goes beyond just academics. You will have the opportunity to participate in:

• Guest lectures by industry experts
• Tech Fest, workshops and seminars
• Mentorship programs

A Bachelor of Business Administration (BBA) degree opens up a variety of career prospects across different industries. Here are some common career paths for BBA graduates:

• Management Roles
• Human Resources
• Entrepreneurship
• Marketing and Sales
• Consulting
• International Business
• Business Analysts
• Finance and Accounting
• Supply Chain Management